Key to successful investing
Take time to think through these investing truths. Have our Investing Truths booklet:
Ten investing truths

Start now - get time on your side
In investing, as in life, time is our most valuable asset.
Act now. The longer your money is invested, the better chance you have of reaching your goals.
Investing takes time.
Time to grow (compounding).
Time to recover from downturns (volatility).
Compounding
Time increases the benefits that you gain from
compounding.
Bigger returns because your money is invested longer.
Bigger returns because each year delivers returns on a larger investment
'pot'.
Here's a simple example of how compounding grows your
wealth.
Volatility
Time protects your investment.
If you want to understand why many professional investors say "It's time
in the market, not timing that matters", check out how time affects your investment returns
- by neutralising performance volatility
- by enhancing your regular investment plan
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