Philosophy and culture

We put the customer at the centre of everything we do, with a commitment to constantly seek ways to help our customers achieve their financial goals.

Our commitment to our customers

At BT Financial Group (BTFG) we place our customers at the centre of everything we do. We are committed to constantly seeking ways to help our customers and their families prepare for their best financial future, for the here and now and for generations to come.

Our people are the biggest advocates of this philosophy, creating a culture that is driven, accountable and more importantly compassionate. We care about our customers and are passionate about making things better and easier for them.

  • We seek to meet our commitments whilst going the extra mile

  • We take responsibility for our actions whilst being team players

  • We challenge the status quo to identify new ways to exceed customer expectations

  • We are passionate and enthusiastic about our customers, people, brands and offerings

Our employees maintain the highest ethical standards at all times and this is a core and non-negotiable value of employment within the BTFG family.